The darkness, you know, is simply because your eyes are closed. The creaking stairs and door hinges, on the other hand, are a completely different story. The house is large and empty. The fear started to grow the moment the lights went out and you lay down to sleep. Spectres haunt old houses and this…
A bolt of lightning cascades through the night sky. Not a drop of rain falls, but fog fills the air as an impending sense of doom fills the village. All the citizens know of the mad scientist living on the hill. His lab radiates light and mystery into all hours of the night as he…
Things aren’t always kittens and roses in business, so why would you think we only get to focus on the positives when it comes to Social CRMs? Now, before you go and grab a box of tissues and put on your favorite Break-Up Mix CD, I want to let you know that we won’t be…
I was looking back over the last batch of posts we’ve had here on Social CRM Info and I noticed something. I noticed the average post length is upwards of 650 word. Sheesh, you guys must be getting tired of blabbing on and on. I know you have busy lives and you take time every Monday and…
Today, many of you are attending or wishing you were attending Social Mix 2012, so there’s no better day to talk about the importance of carrying over your Social CRM tactics into a real-world environment. Okay, your Social CRM will be built around technology systems and strategies and can’t truly be brought into the real world…
It may seem a bit wonky that we’re only getting to a post titled “Defining Social CRM” sixty posts into the blog. It also may seem a bit wonky that I used the phrase “a bit wonky” three times (so far) in a post about business systems. While defining Social CRM is something we’ve touched…
Considering the premiere of the fifth season of Breaking Bad was last night and I’ve been waiting for it for almost a year, it’s a wonder I got any research or work done this past week at all. A little less surprising is that this week’s posts revolve around Breaking Bad and wisdom/lessons from it’s main character: Walter White….
We hear it all the time: “You can’t please all the people all the time.” It’s why our parents told us not to try and be friends with every person in our 600-person high school. It’s why businesses choose niches in which to market and sell. It’s why I still haven’t met a single person…
Looking back over my posts here, it surprises me that it took me 56 posts to get to the subject of zombies. “Shocked” would actually be a better term for it. You see, I’m quite the fan of zombie culture. Romero films are guilty pleasures of mine and I could spend all day watching The…
A recent study came out of Gartner saying that over half of enterprises waste money on Social CRM initiatives. That’s a crazy high number and quite scary if it’s accurate. The scary part is that the numbers are most likely accurate. “But Joey, how can that be!? You’ve been telling us lately how much of…