We’ve talked about numbers before here and will definitely be talking about them again before we are done. In order to have a truly functional Social Business and Social CRM, you have to know what’s working and what’s not and be able to learn from that knowledge. On the other side of that coin, just…
Catching a leprechaun or unicorn is almost impossible. Everyone talks about finding Bigfoot or Nessie (AKA The Loch Ness Monster for you noobs), but no one ever comes home with a catch in the bag. And you get almost the same reaction from people when you start talking about getting ROI from social media. Now, I’m not…
We’re deep in it now. So far we’ve talked about the importance of Gamification and Customer Experience on Social CRM in 2012 and everything we’ve talked about thusfar is devoted to what is happening on the customer side of things when creating those experiences we’ve been talking about. This time we’re keeping customer experiences in the…