The darkness, you know, is simply because your eyes are closed. The creaking stairs and door hinges, on the other hand, are a completely different story. The house is large and empty. The fear started to grow the moment the lights went out and you lay down to sleep. Spectres haunt old houses and this…
The moon is full and foreboding, but somehow there are no stars in the sky. Recently, the city has been ravaged by a new hybrid creature, wildly and publicly howling to all corners of the community. As you walk through the trees, the shadows reach for you and each rustle of the leaves and each scrape…
A bolt of lightning cascades through the night sky. Not a drop of rain falls, but fog fills the air as an impending sense of doom fills the village. All the citizens know of the mad scientist living on the hill. His lab radiates light and mystery into all hours of the night as he…
I’ve read a lot of articles and reports recently that caused me some concern. It’s not so much that I’m convinced I’m right and everybody else is wrong, but just a slightly off definition of Social CRM that a lot of people and companies seem to have. We’ve talked before about the basic premises of…
I was looking back over the last batch of posts we’ve had here on Social CRM Info and I noticed something. I noticed the average post length is upwards of 650 word. Sheesh, you guys must be getting tired of blabbing on and on. I know you have busy lives and you take time every Monday and…
Do you have an online brand community manager as part of your Social CRM strategy? Do you think you need one? Taking the leap into the Social Business arena brings with it a lot of new ideas and structures and sometimes even a few new positions for your organization. Community managers are important for many…
It’s a tale as old as time. True as it can be. Barely even friends…..wait, I’m sorry, I went all Disney on you for a second there, but the sentiment is the same. It seems like we’ve been having this conversation ever since we’ve been talking about Social CRM systems. There are two schools of…
I’m sure you’ve heard, but there’s an event going on in London called the Olympics. This year, 205 nations will converge and compete in 300 games. That’s a total of 61,910 experiences for nations (I’m not calculating the individual athletes for each nation – but just know that it’s hundreds of thousands, if not millions,…